🎬 Mid to Late 2024 – On-Set Issues During filming of It Ends With Us, Blake Lively felt uncomfortable with director Justin Baldoni’s behavior, such as unscripted kiss demands, sharing personal sexual details, and entering her trailer uninvited while she was breastfeeding. She raised concerns internally. ⚠️ December 2024 – Complaint & Retaliation Lively filed a sexual harassment complaint with the California Civil Rights Department. Baldoni and Wayfarer Studios allegedly launched a reputation attack campaign, labeling her “difficult” and “uncontrollable.” The smear spread on Reddit, TikTok, and X, using astroturfing tactics—fake grassroots media efforts. 📰 Late December 2024 – NYT Exposé The New York Times exposed Baldoni’s team orchestrated an online smear campaign using PR firms and influencers, revealing media manipulation and bringing public attention. ⚖️ Jan–Mar 2025 – Defamation Lawsuit Baldoni sued Lively, Ryan Reynolds, her publicist, and The New York Times for $400 million, accusing them of destroying his career. He sought access to private texts between Lively and Taylor Swift. 🧾 May–June 2025 – Court Rulings A judge dismissed Baldoni’s lawsuit, ruling Lively’s statements protected as free speech. Baldoni was granted limited access to Lively’s messages with Swift, but subpoena of Swift was dropped. Lively’s team subpoenaed Scooter Braun and HYBE America to investigate PR links. 📣 July 1–2, 2025 – Influencer Subpoenas Lively’s team subpoenaed influencers allegedly amplifying false narratives: Candace Owens denied involvement, Perez Hilton said he wasn’t served, and Andy Signore stressed journalistic independence. The subpoenas aim to see if influencers were knowingly involved. ⏳ Present (July 2025) – Trial Scheduled Lively’s sexual harassment and retaliation lawsuit is set for trial in March 2026. Discovery continues, expected to uncover more about PR firms, online platforms, and influencer roles in the smear campaign.

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